RDBA Weekly: Year in Review 2014
Happy New Year! 2014 has been a year of progress and success for many of our retail dietitian members across the country. RDBA is here to continue to offer industry insights, support and skill-building resources to help you advance on your career path. We've selected some of the year's most popular content published this year that highlights our educational pillars.
Retail Industry Insights
Talking ‘Organic’ with Your Customers
Organic product sales in the U.S. are predicted to reach $35 billion dollars in 2014. Offering guidance to your organic-curious customers can help them make informed purchasing decisions.
Dietitians Play Critical Role in Driving Retail Gluten-Free Sales
What merchandizing strategies work for gluten-free products and how can retail dietitians best education shoppers?
How the Culture of Wegmans Food Market Transforms Health and Nutrition
Want to reach consumers? First start with your employees.
Meijer Launches Ready! For You Program
Meijer is helping busy families serve up simple meals and snacks at home with a first-of-its-kind food solutions program in each of its 213 stores. Launched last month, Ready! For You is tailored to meet the tastes and lifestyles of busy families.
Career Development
Salary Management: Getting What You Deserve
It's one of the hottest topics—salary management. Where do you begin and what should you take into consideration to make sure you're adequately compensated?
Climbing the Retail RD Career Ladder: Are You Poised to Move Up?
Are you interested in climbing the Retail RD Career Ladder? Learn five key steps to position yourself for retail corporate advancement.
FMI and RDBA Partner on Toolkit: Hiring, Leveraging and Empowering Retail Dietitians
New toolkit equips retailers with deep insights needed to capitalize on hot industry trend: hiring dietitians.
Business skills
Thinking Ahead: The Strategic Planning Process
It's been said that a vision without a plan is just a dream. Put strategic planning to work to help you achieve your vision.
Constructive Conflict and Team Dynamics
Do you find yourself shying away from open and healthy conflict with your peers or manager? Find out why conflict is healthy, and how you can create a better team dynamic with insight from Liane Davey.
Harnessing the Power of Merchandising - An Ingredient for Retail Success
Effective merchandising — it's critical to retail success and presents an excellent opportunity for retail dietitians to be solution-oriented team players. Vestcom's Monica Amburn, RD shares her merchandising tips and insights.
A History Lesson About Selfless Leadership
Retail dietitians are leaders, guiding their shoppers and coworkers in a healthier direction through positive food choices. But how can we become even better leaders in our corporate work settings? Learn a lesson from one of the greatest leaders in our country that we can apply to our leadership style today.
Communication
Top Tips to Get Your Message Heard
Communication is something many of us need to continuously work on, and it takes plenty practice.
Need Tips on Twitter? Leah McGrath RD Shares Her Social Media Savvy
This week, RDBA caught up with Leah McGrath, Corporate Dietitian at Ingles Market. Read on to find out how Leah successfully uses social media and all of her tweeting tips.
4 Reasons You Should be Using Video and Much More
Are you using video to increase your visibility and solidify your brand message as well as share nutritious content with your shoppers? Find out here why you need to be using video as a marketing medium and top tips to consider if you already use video or if you are planning on starting in the new year.
Cooking Videos - Tips to Get You Started
Video is a great way for retail dietitians to deliver recipe and meal solutions to customers while taking their professional visibility to the next level. Here are some tangible tips to help you get started.
Trends
Fresh: An Increasing Trend
Growth in “fresh” (produce, meat, dairy, bakery, deli and seafood) is not new to supermarkets but rather an increasing trend with more visibility in today’s marketplace.
Trendspotting at the 2014 Fancy Food Show
Check out what RDBA found at this year's Fancy Food Show!
Top Takeaways from Shopping for Health 2014
Have you checked out the Food Marketing Institute's (FMI) and Rodale Inc.'s Shopping for Health 2014? Read on for some key findings from this insightful report.
Trend Alert! What’s In Store for 2015?
From technology to nutrition and food choice to who’s shopping, these are the trends you need to know so that you can best target your health messages and events for the year to come.
Men, Food, and Sex in the Grocery Store: Part One
In this first of a two-part series, John LaPuma, MD covers the three core strategies to effectively reach men in-store. These strategies are based on our research with men who undertook the 24 day eating plan in the book REFUEL, specifically engineered for the male brain and body.
Men, Food, and Sex in the Grocery Store: Part Two
Men are playing an increasingly important role when it comes to grocery shopping. What are you doing to get their attention?
Consumers Need Guidance on Protein
There is little that can be done to stall price hikes for animal proteins; from foreign meat demand, to depleted herds, to high feed costs, the rise in price is seemingly inevitable. Advice from retail dietitians regarding animal and alternative proteins may unlock more sales for stores.
Regulatory
Restaurant Labeling: What it Means for Retail RDs
Next December consumers will have access to calorie and nutrition information on all restaurant-type foods. RDBA believes this new regulation provides career advancement and scope of influence opportunities for retail dietitians. Find out more here.
Gluten Free Labeling Regulation: What Retail Dietitians Need to Know
Last year, the FDA announced its long-awaited gluten-free food-labeling rule and the deadline is fast approaching. Find out how it affects packaged goods and foodservice here.
Get Up to Speed on Nutrition Facts Panel Updates
With changes to the Nutrition Facts Panel afoot, retail dietitians are challenged to stay on top of the updates and understand how these changes will impact their work. Find out what you need to know from Patty Packard MS, RD, the Director of Nutrition & Regulatory for healthyAisles® at Vestcom International.
Shoppers Misled By Food Claims?
Find out how your fellow retail dietitians are fairing in the aisles. Are shoppers in other stores around the country as confused about certain label claims as they are in your store? You bet they are! Find out what label claims your fellow RDs are most commonly being asked to clarify and how you can help clear up the confusion in your store.
Must Read
Retail Dietitian Close Up: Tina Miller, Meijer
Tina's extensive background in retail coupled with mentoring and training with others is a recipe for success at Meijer.
Retail Dietitian Close Up: Julie McMillin, Hy-Vee
On December 10th, 2014, Hy-Vee Inc. announced Julie McMillin's promotion from Director of Health and Wellness to Assistant Vice President of Retail Dietetics. Learn about Julie's path to earning her AVP title and some of the key responsibilities this new position will hold.
RDBA Member Spotlight: Francis Lenna Cooper Memorial Lecture Award Recipient
This year’s Lenna Francis Cooper Memorial Lecture award recipient is retail dietitian pioneer and RDBA member, Jane Welsh Andrews, MS, RD. Find out more about Jane and some of her industry insights.
Retail Dietitian Close Up: Claudia Rios, Northgate Gonzalez Market
A recipe for success in Southern California! Claudia Rios blends her nutrition knowledge, cultural heritage, and appreciation for authentic Mexican cuisine to help shoppers make healthier choices.
Retail Dietitian Close Up: Audrey Kessler, Food City
No background in retail? No problem! Food City's Audrey Kessler's desire to thrive in the retail industry is fueling her success.
