RDBA WEBINAR: What does "Dinner at Home in America" look like?

RDBA WEBINAR: What does "Dinner at Home in America" look like?

Webinar Date: July 23, 2019 - 12:00 pm PDT

The National Pork Board embarked on a new foundational research study amongst thousands of consumers uncovering key usage behaviors, attitudes and drivers of meat consumption across breakfast, lunch and dinner - in and away from home.  Join Tara-Ann Dugan, Director of Consumer & Marketplace Insights at NPB as she delves into the research findings.    

From this session specifically, you will walk away with a study overview and insights on Dinner at Home in America:

  • in-home dinner occasions
  • what contributes to the dinner choices Americans make
  • what shopping habits are leading to those choices
  • how Pork Industry, from packers to retailers, can adapt

Presenter: Tara-Ann Dugan is the Director of Consumer & Marketplace Insights at the National Pork Board. Tara’s journey began with 12+ years at McDonald’s, Hillshire Brands/Tyson, Nielsen, and Hammacher Schlemmer.   With a background in syndicated research, food and foodservice as well as innovation, and consumer & shopper insights, she understands how pork is trending.  Tara is a proud alum of University of Illinois Urbana-Champaign and Roosevelt University, where she received a BS in Business Administration in 2005 and MS in Integrated Marketing Communications in 2008. 

Click here to register. 

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