The retail landscape is rapidly changing, and in this presentation, trends in retail and their impact on the future of retailing will be shared. The discussion will include things like changing shopping patterns, the impact of technology, new ideas of convenience and value, and lessons to be learned from other retail categories.
Mike “Woj” Wojcikiewicz is the Director of Category Strategy covering NAN, Costco, and Target on the Shopper Strategy Team at PepsiCo. Mike is a category and NAN insights veteran. Mike originally served as Small Format Category Manager on the bottling side for Pepsi Americas. He joined PepsiCo as a regional category manager with the merger in spring 2010. He has worked with multiple C&G, grocery, and club customers including Costco, Casey’s, Roundy’s, Hy-Vee, and Schnucks. Mike also spent three years in the Gatorade business unit in shopper insights and sales strategy. Mike has a B.S. in Marketing from the University of Illinois at Urbana-Champaign and a MBA from the University of Notre Dame.