RDBA Launches Two New Podcasts

RDBA Launches Two New Podcasts

June 3, 2020

In a continued effort to provide valuable education for retail dietitians, the Retail Dietitians Business Alliance announces the launch of two new podcasts as part of the Lost in the Supermarket series.

Honing Media Skills for Retail RDs

In this episode, Phil interviews media expert, Mary Ellen Phipps, MS, RDN of @milknhoneynutrition, who provides expert advice for retail RDs on how to improve on-camera media skills. You’ll learn how to pitch stations for tv segments, best practices for tv, improving on your on-screen presence and message, plus how to build an audience, and how to best represent brands in your live partnerships. This episode is sponsored by Simple Mills. You’ll find this podcast here.

Putting Juice Back on the Table

During these uncertain times, shopper interest in making healthy choices at the grocery store is heightened as is their focus on shelf-stable products. One hundred percent juice is a nutrient-dense drink and a popular pantry or refrigerator staple with a long shelf life. Research shows drinking 100% juice is a cost-effective way to meet fruit and vegetable goals, while also delivering significant nutrients and improving diet quality. Nonetheless, many misperceptions exist about 100% fruit juice's role in eating habits, and its impact on overall health including body composition and weight. What does the science really say? During this podcast, Diane Welland, MS, RD, and Director of Nutrition Communication for Juice Products Association will address common consumer myths and why it’s time to recommend shoppers but juice back on the table. To listen to this podcast, click here.