Plant powered Performance: Empowering Your Active Consumers

June 22, 2021
Retail Industry Insights

Presented by: Rachael Dritlein MS, RDN
Sponsored by: Idaho Potato Commission

During the pandemic, many types of consumers, including athletes, weekend warriors, and active individuals of all kinds have had to rethink how they retain their gains. With the shutdown and restrictions of many foodservice establishments, these consumers had to learn to prepare their meals from home. This session will explore how to empower your active consumers to build their performance plate on their own to help them elevate their game and fuel better. Dive into emerging evidence-based research to support your consumers' needs and educate your athletes about the importance of gaining culinary skills to benefit their performance and encourage lifelong healthy habits.