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The retail landscape is rapidly changing, and in this presentation, trends in retail and their impact on the future of retailing will be shared.  The discussion will include things like changing shopping patterns, the impact of technology, new ideas of convenience and value, and lessons to be learned from other retail categories.

A growing body of science continues to uncover the properties in food that can promote health. Whether it’s beta-glucan in oats, antioxidants in berries, probiotics in certain fermented foods, or omega-3s in fish, more people are looking to maximize the nutrition they get from food to help support their healthy lifestyle. 

Do you wonder if elements of your role as a retail dietitian cross a line with the dietitians’ professional code of ethics?

Retail Dietitians spend a great deal of time encouraging consumers to shop their stores and consume wholesome meals at home. And while many consumers do have a desire to eat healthier home-cooked meals they often struggle with the broad range of proficiencies required to prepare food at home. Clinicians Culinary Health Education Fundamentals (CHEF) Coaching is an innovative program designed to train Registered Dietitian Nutritionists to teach basic home cooking competencies to patients and consumers.

The way in which consumers digest news and make purchasing decisions is largely impacted by the political landscape, media headlines, and world events. As a retail dietitian, it is important to understand the consumer state of mind to communicate effectively and create successful promotional programs. 

Research conducted earlier this year by HubSpot found that individuals watch an average of 1.5 hours of video content every day. Given the choice, 72% of consumers would rather learn about a new product via video than text, and 83% consider sharing a video with friends.

As retail dietitians encourage shoppers to make healthier choices at retail, it’s essential to help the shopper break the autopilot habit and begin purchasing more nutritious options as a new routine.

I provide free nutrition services for shoppers, associates, and members of the community. My day-to-day tasks include diet counseling, cooking demonstrations, supermarket tours, hosting or attending health and wellness events, and conducting nutrition workshops. For me, every day is a new opportunity to educate our shoppers about making healthier food choices. 

Shoppers today want to know where the seafood they are purchasing has come from, if sustainable practices were used and if farmed seafood is safe. Unfortunately, perceptions about seafood farming are not keeping pace with the positive state of aquaculture science. The Seafood Nutrition Partnership provides the following insights to assist with understanding sustainable seafood practices and options: