Communications

You're on Twitter, but are you truly optimizing this social media channel in a way that increases engagement? We've got several tips to help you make the most out of your 100 characters.

It’s essential for business and personal branding, but oh-so-hard to craft. Let’s nail your 30-second elevator speech in nine steps. Ready, set, go!

From working one-on-one with customers to conducting media interviews, translating nutrition science into consumer-friendly sound bites is a critical skill for retail dietitians. Here are six tips to hone your nutrition communications skills.

Ready to be a retail game changer? RDBA is thrilled to officially announce our not-to-miss educational opportunity for retail dietitians held in partnership with the Food and Culinary Professionals (FCP) Dietetic Practice Group (DPG).

Food Waste is a complex issue resulting in about 20 pounds of food wasted per person each month. Individual retailer efforts, industry collaborations, government initiatives, and consumer education are key to addressing the issue.

Facebook provides more than a platform to just "get the word out." We've got some practical and actionable tips to help you engage more meaningfully with your shoppers.

You’re familiar with the FDA and USDA’s role when it comes to food and nutrition regulations. But what about the FTC? From advertising to children to deceptive claims and green guidelines, you may be surprised at what the FTC is up to.

Up front or on pack—nutrition labels, panels and logos are about to become much more prominent, and there’s no doubt that retail dietitians will play a significant role in translating for consumers.

Are you a “good source” of expertise when it comes to food and nutrition regulations? By honing regulatory knowledge and skills, registered dietitians can help retailers follow the rules of the road.

TV spots provide excellent opportunities to showcase that best of what’s happening with your retailer while providing nutrition education. Today we’ll learn what sets the best television interviews apart from the rest.