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RDBA Weekly

July 01, 2015

RDBA Launches New Education Program for Retail Dietitians

RDBA is proud to announce the launch of EduTrac® a new education program for retail Dietitians.

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Leveraging Kid-Focused Events to Drive Purchase of BFY Foods

Curious about how to encourage more parents and kids to make healthier food purchases? Now is a great time to host kid-friendly events as schools are out and parents are often looking for fun, enriching, and educational activities. Here are some examples of kids’ nutrition programming in supermarkets across the country.

Battling it out at Retail: Millennials vs. Boomers

Are retailers catering to Millennials at the expense of Baby Boomers who control more of today’s wealth?

Educating Shoppers on Nutrition News:  Insights from Sylvia Rowe; Thursday, July 30th at 2:00pm CST

During the past 10 years, communication on food, nutrition and health has changed significantly. The retail dietitian must respond to questions, statements and product requests from shoppers based on information from the Food Babe, Dr. Oz or the shopper’s next-door neighbor, and do so effectively to maintain customer loyalty. Find out best strategies in this USA Pear Sponsored Webinar.

Peapod Launches CSA

Ahold’s Peapod announced the offering of a Local Farm Box of seasonal produce similar to a community supported agriculture (CSA) program. Find out the details and why this might be a great program for your store to adopt and adapt with your nutrition savvy.