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RDBA Weekly

June 24, 2015

The Power of Produce

FMI’s inaugural Power of Produce study provides valuable consumer insights for promoting this important food category.

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Effective Shopper Communication Across the Store Footprint & Beyond

When it comes to communicating with shoppers, the experience is no longer limited to the four walls of the store thanks to the ever-growing influence of mobile and digital media. As retail dietitians, this means we have to think differently in how we craft nutrition messaging to ensure we maintain relevance with our shoppers. Vestcom’s Monica Amburn shares her expertise in this sponsored article.

Regulatory Changes impacting the Retail Industry

Read on for the latest on two major regulatory changes with impact on the retail industry; what the retail dietitian needs to know.

Raley's to Pilot Imperfect Produce Sales

Raley’s plans to begin selling aesthetically imperfect fruit and vegetables at 10 stores in Northern California in July. Find out why this move is hugely important to combating food waste and how you can get consumers excited about doing their part.