Many supermarket dietitians work with their pharmacy department on projects relating to disease management but a deeper understanding of the clinical side of the pharmacy business can help identify additional opportunities for meeting customers’ health and wellness needs and expand community outreach.
Today’s shopper seeks greater transparency to how food items are grown and produced, creating exciting opportunities for retail dietitians to engage with shoppers on the quality, safety, and sustainability of foods and their ingredients. As the plant-based eating trend continues to grow, consider sharing the following insights on tofu production with your shoppers.
The growth and expansion of health and wellness programs at retail is predicted to continue as supermarkets capitalize on their capabilities to provide solutions that meet consumer needs within the changing healthcare environment.
The perimeter of the store is quickly becoming a point of differentiation for supermarkets and understanding how fresh departments operate is key for retail dietitians who want to engage this area of the store in health and wellness initiatives.